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Shop Apple Watch
All models.
Take your pick.
NEW
Apple Watch
Series 11
Take a closer look
From
$549
Pre-order
NEW
Apple Watch
SE 3
Take a closer look
From
$329
Pre-order
NEW
Apple Watch
Ultra 3
Take a closer look
From
$970
Pre-order
NEW
Apple Watch
Hermès Series 11
Take a closer look
From
$1250
Pre-order
NEW
Apple Watch
Hermès Ultra 3
Take a closer look
From
$1320
Pre-order
Explore all Apple Watch accessories.
Shopping guides.
There’s an Apple Watch for everyone.
COMPARE ALL MODELS
Which Apple Watch is right for you?
APPLE WATCH FOR RUNNERS
Made to empower every runner.
APPLE WATCH FOR YOUR KIDS
Independence for them. Peace of mind for you.
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APPLE WATCH SPECIALIST
Shop one on one with a Specialist. Online or in a store.
Ways to save.
Find what works for you.
APPLE TRADE IN
Trade in your device, get credit towards a new one.
Footnote
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LOW MONTHLY PAYMENTS
Pay for your new Apple Watch with monthly financing, 4.99% APR over 12 months.
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Setup and support.
Our Specialists are here to help.
PERSONAL SETUP
Set up your Apple Watch with a Specialist.
From getting started to the latest features, get tips online in a one-to-one session.
GETTING STARTED
Learn how to set up your new Apple Watch.
TODAY AT APPLE
Join us to discover the best of Apple Watch.
Get started or explore what’s new in free sessions at the Apple Store.
BUSINESS
From enterprise to small business, we’ll work with you.
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The Apple Watch experience.
Designed to connect with everything Apple.
WATCHOS 26
Check out the latest Apple Watch features.
WHY APPLE WATCH
It’s the ultimate device for a healthy life.
Apple Fitness+
Get 3 months of Apple Fitness+ free when you buy an Apple Watch.
∆
Apple Music
Over 100 million songs. 1 month on us.
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AIRPODS
Magically connect to your Apple Watch.